If you have a difficult time focusing on one thing at a time, join the club. Most people have tough time multi tasking….and yet, we continue to do it. As …
What I’m about to tell you will seem counter-intuitive at first, but bear with me. The Golden Rule is not the best way to ensure success in referral marketing. For …
For most business professionals, a trade show in your field is a great opportunity to get out and meet other professionals who own or work for businesses similar to yours. …
Take a look at your working week. What are you working on, how efficient you are and what do plan on achieving tomorrow, depends largely on your productivity. A lack …
Remember the pre-liberalization years, where consumers in India had basically two choices – take it or leave it. A lot like what our mothers offered us when it came to …
I’m a huge believer in the value of continued education. No one is ever at a point where they can stop educating themselves, and if you do stop, you’ll surely …
To understand the power of USP, let us consider two businesses, one local and the other global. Haven’t we all come across a food vendor who offers exactly one item …
Being a busy professional, you are in the habit of grabbing a quick something from one of the neighborhood food vendors before heading off to work. The food is pretty …
As business people and networkers, and even in our personal lives, we are often trying to make things harder than they need to be. There is an abundance of techniques, …
Attending enough and the right events for networking your business can be hard. How do you know which events will be a waste of your time, and which will benefit …