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How Important is Networking for Entrepreneurs?

by BNI India

Every Entrepreneur knows that Networking is the backbone of a successful business model. It not only helps kick start the business of an Entrepreneur, but it also helps them to take their business to greater horizons.

Here are some networking tips that you might find useful:

Social Media Networking should not be the only channel

People generally maintain their networking system on social media, because social media publishes the most recent contents almost as if they were happening live. It is one of the first places people go to, for fresh news, and is undoubtedly one of the best places to build new connections. But one should also keep in mind that real connection last much longer and bear better fruits than the ones formed over social media. 

In the era of digitization, a personal touch will always be appreciated by the people who you are connecting with. A phone call or a personal visit might go a long way in building stronger bonds than connecting over social media.

Meeting new people helps generate new ideas

The business of an Entrepreneur is solely based on the kind of ideas that they generate, which need to stand out from the others. The more you network with new people, the more ideas are generated to add to your idea bank. People are a little hesitant to share their idea, in fear of their ideas being poached by someone, but this generally is not the case. The more you open up and discuss about your ideas and thoughts, the more likely you are to get new ideas, which might give a better shape to your existing plan.

Networking helps you collaborate

Being a solo Entrepreneur is a challenge as you will have to put in a lot of effort into building and 

marketing your product. Whereas, if you meet people of similar ideology as yours, you might find people to collaborate with. Collaboration increases your chances of building a bigger and better product. There are also good chances of finding mentors who can guide you through your Entrepreneurship journey.

Networking with people helps you build a team, which in turn helps you build the product faster since many hands and minds would be working with you to deliver the best to the market.

Building Trust is essential

Trust is a key factor when you want to build a circle of your own. You cannot build a network if you do not establish trust between you and the people in your network. If you are unable to confide in the people in your network, you need to re-think if you are going the right way. If you have a trustworthy circle, meeting them and collaborating with them will also be a good stress buster.

Most of the times, it’s not very tough to build a good network. You just have to take the first step, and it will take you a long way in building a good business and a good life.

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