To understand the power of USP, let us consider two businesses, one local and the other global. Haven’t we all come across a food vendor who offers exactly one item …
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Being a busy professional, you are in the habit of grabbing a quick something from one of the neighborhood food vendors before heading off to work. The food is pretty …
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As business people and networkers, and even in our personal lives, we are often trying to make things harder than they need to be. There is an abundance of techniques, …
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Attending enough and the right events for networking your business can be hard. How do you know which events will be a waste of your time, and which will benefit …
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Being an entrepreneur brings with it many ups and downs that one sees during the formative years of laying out the business. Challenges of a different kind await you when …
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How do you increase the number of referrals your networking contacts are helping pass to you? One way, of course, is to educate your contacts on how to best get …