The past month has seen unprecedented changes in the way the world does business. With entire nations going into lockdown, travelling for meetings and conferences has become impossible. So companies …
Meaning of Niche-SpecificBeing niche-specific means focusing the entire efforts of your organisation on meeting the requirements of a specific customer segment of your industry. In other words instead of catering …
As popular author, lecturer and story consultant Robert McKee so aptly put it ‘Storytelling is the most powerful way to put ideas into the world today.’ The power of storytelling …
Henry Ford was absolutely right when he said “Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning stays young.” This holds so true in …
As an entrepreneur you must have attended countless business meetups, conventions, expositions, conferences etc. You may have even hosted a few of them. What is the most common scenario you …
What is Personal Branding? Personal branding refers to the process of defining all those aspects that make you unique and sharing it (either online or via a face to face …
The past decade has seen an unprecedented rise in smartphone innovations along with rapid development of mobile internet connectivity, add to this the increasing affordability of both and you have …
‘’Depending on what they are, our habits will either make us or break us. We become what we repeatedly do.” This quote by Sean Covey aptly describes how our habits govern the …
As a means to enable the coming together of the business community in any locality, a face to face meetup beats anything offered on social media. So if you have …
The sales team is, more often than not, the first face (or in many cases voice) of the brand that a potential partner or customer sees (or hears). So by …