Remember the pre-liberalization years, where consumers in India had basically two choices – take it or leave it. A lot like what our mothers offered us when it came to …
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I’m a huge believer in the value of continued education. No one is ever at a point where they can stop educating themselves, and if you do stop, you’ll surely …
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To understand the power of USP, let us consider two businesses, one local and the other global. Haven’t we all come across a food vendor who offers exactly one item …
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Being a busy professional, you are in the habit of grabbing a quick something from one of the neighborhood food vendors before heading off to work. The food is pretty …
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As business people and networkers, and even in our personal lives, we are often trying to make things harder than they need to be. There is an abundance of techniques, …
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Attending enough and the right events for networking your business can be hard. How do you know which events will be a waste of your time, and which will benefit …